Left Brain + Right Brain

Senior marketing and go to market leadership, when you need it.

Left Brain + Right Brain is my consulting practice, founded in 2017. I take on a small number of engagements at a time so each one gets the attention it needs.

What I take on

Fractional CMO

Senior marketing leadership without a full time hire. I set the plan, the budget, and the measures, then build the team and tools to hit them.

Go to market and launch

Positioning, messaging, pricing narrative, launch plans, and sales enablement for a new product, a new segment, or a relaunch that has to work this time.

Partner programs

Co marketing, MDF, joint go to market, and partner enablement, built the way I built them at IBM, Acxiom, and Rackspace.

Market entry in the Americas

Business development and market entry across North, Central, and South America, including partner introductions and support through negotiation and close.

Recent engagements

Prosperas
Fractional CMO. Supported the company's launch with Telcel, part of América Móvil, the largest telco in Latin America.
J12 Designs
Fractional CMO. Growth, partnerships, and brand positioning.

How it starts

A short conversation about where the business is, where it needs to be, and what's in the way. If I'm the right fit, I'll send a written scope with outcomes, timeline, and cost. If I'm not, I'll tell you, and point you to someone who is.

Talk about consulting

See the full scope, approach, and how engagements are priced at Left Brain + Right Brain.

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